[ Official Ocean Carrier of DisneyFest ]

The upcoming DisneyFest is expected to attract 500,000 visitors
during its three-month run in Singapore. It wil then play
sequentially for two-to-three-month runs in several other Asian
cities, on a schedule to be announced shortly. Under special
arrangement with Disney Entertainment Projects, APL will serve as the
“Official Ocean Carrier” of DisneyFest in Asia, providing doorstep
delivery to each installation site in Asia.
Supporting the intricate logistics of DisneyFest will be APL’s
expert consolidation and logistics unit, American Cosolidation
Services. ACS personnel will manage the consolidation and
deconsolidation of shipping containers, and will oversee customs
clearance and temporary import documentation as the traveling
entertainment event moves from country to country. ACS will also
guide Disney Entertainment Projucts in unloading proceedures to
expedite set-up, which will take a full three weeks in each location.
One of APL’s and ACS’s toughest challenges will be to provide
protection from moisture and mildew for the hundreds of exotic
costumes that will move as part of DisneyFest’s main show.
Some 90 shipping containers will be used to transport all the
equipment to each successive installation site. Include will be some
15 40-foot open containers(flatracks) for outsized equipment, and
several specially outfitted containers bearing Disneyfest and APL
logos, that will be used as DisneyFest administrative facilities.
“That will be the largest traveling show ever to hit Asia,”said
Brandt a. Handley, vice president-Asia Pacific, for Disney
Entertainment Projects(Asian Pacific) Inc. “Just imagine the
logistics of moving the entire installation across the Pacific and
then from on Asian market to the next- especially given a tight
schedule of customs clearances, set-ups, rehearsals, and show
openings. We are pleased that DiseyFest will be supported by the
expertise and in-depth Asian transportation infrastructure of APL.”
Torey Presti, APL’s vice president-Intra Asia, said the company will
use its fast, dedicated intra-Asia express services and its advanced
telecommunications and Internet-based tracking systems to schedule
precise deliveries and to keep Disney Entertainment Projects infromed
of the location and customs status of each shipment.
“This is a classic example of how APL and its consolidation and
logistics unit, ACS, can team up to provide a seamless packages,”
said Presti. “We see this assignment for Disney Entertainment
Projects-one of the most widely recognized brands in the world-as an
opportunity to demonstrate the highest level of gloval service
reliability,”he said.
Each DisneyFest installation will be set up on about two
hectares(five acres) of green space, of which 8,000 square
meters(three acres) will be under climate-controlled tents. To
operate each installation, DisneyFest will employ more than 300
people, including cast, crew, and staff.
APL(NYSE:APL) provides worldwide container transportation and
logistical services through an integrated network combining high
quality intermodal services with state-of-the-art information
technology.